About us

Our Story – Zirella

Hi! We’re Rebecka and Stella, the founders of Zirella.

The idea for our store came from a simple thought: jewelry shouldn’t have to be expensive to look beautiful and feel special. We’ve always loved fashion and accessories, but time and time again we noticed the same problem – jewelry was either overpriced or lacked the quality to truly last.

We wanted to change that.

Zirella was born with the goal of creating a place where everyone can find jewelry that feels luxurious, but is still affordable and accessible. Pieces you can wear every day, to a party, or gift to someone special – without breaking the bank.

For us, Zirella is more than just products. It’s about the feeling you get when you find that piece of jewelry that makes you feel confident, stylish, and unique. That’s the feeling we want every customer to experience – no matter their budget.

What makes us different?

• Every piece is handpicked with care – nothing is left to chance.

• Our prices are honest, because we don’t believe style should be a luxury for just a few.

• We are our own target audience – two young women passionate about fashion, and about building something of our own to share with others.

We pack every order with the same love and excitement that we’d want to receive ourselves. When you shop with us, you’re not just supporting a store – you’re supporting our dream. And we’re so grateful for every single person who chooses to be part of it.

Our vision

We dream of Zirella becoming more than just a shop. We want to build a community where we can inspire each other, share ideas, and celebrate our love for fashion and jewelry together. That’s why we’ll always stay active on social media, listen to your feedback, and shape our collection around what you want.

Thank you for taking the time to read our story – and an even bigger thank you if you choose to become part of it. We hope you’ll find your new favorite piece of jewelry with us.

With love,
Rebecka & Stella
Founders of Zirella